Marketing CampaignsOUR PROCESS

Unless you have an infinite Marketing Budget you can’t afford to waste money on campaigns that don’t work. That’s why our 3 step method will ensure you get the best “bang for your buck” no matter what your budget is.

What we learned so farMARKETING
FUNDAMENTALS

Marketing doesn’t have to be complicated if you follow a few basic principles. When it comes to running campaigns, here is what we do.

  1. If it works, do more of it !
  2. If it doesn’t work, stop it !
  3. Keep an eye out for opportunities !

FounderNIGEL AYLING

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01. HOPS

Served by itself, Hops can leave a very bitter taste in your mouth. So can spending a whole lot of money on a marketing campaign that doesn’t work. That’s why we wont waste your money on campaigns that don’t work.

Malted Barley

02. MALTED BARLEY

We all know Malt is the sweetener and there is nothing sweeter than a successful marketing campaign that delivers on it’s goals. That is why we when create a campaign that works, we expand on it and make sure you get the sweetest results for your investment

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03. YEAST

Yeast is the magic ingredient. It is what changes Wort in to Beer and it is also what makes a Marketing Campaign work. But what does it look like? Well you need to keep your eyes open to see what opportunities present themselves and be prepared to let the yeast do it’s work.

04. QUANTITIES MATTER

To much hops and it’s too bitter, too much malt and it’s too sweet. Not ever recipe is a winner that is why you need to keep tweaking them and analyses them. You learn something from every recipe you make and we learn something from every campaign.

05. TASTE TESTING

We review every campaign that we run, analyse the data, review it and learn from it. That way our next campaign will be closer to hitting the sweet spot

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06. THE PERFECT BEER

You know when you nail it, when everything works just right and it tastes so good. Well we do too, and that’s the campaign we want to create time and time again. That way we can both enjoy a beer!

THE SECRET INGREDIENTS

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    TestimonialsFROM OUR CUSTOMERS

    ALL ROUNDER

    Nigel provided us with an all round solution to our marketing needs. From Web Development, to Google Ads, CRM systems and Social Media, he delivered everything we asked him for and more. I would have no hesitation recommending Nigel and his business to any organisation looking for assistance with their marketing or business development.

    JO THORPE

    Licensee - Fisk and Nagle Real Estate

    ALL THE ELEMENTS

    Nigel and his team managed our marketing for more than 5 years, and in that time we have made considerable progress improving our business. We believe this is largely due to Nigel’s experience over a wide range of areas and industries. We would definitely recommend working with them.

    STEPHEN TAYLOR

    Proprietor - Sapphire Waters Motor Inn